"I had the pleasure of meeting Cynthia Nina-Soto and the team at Nina-Soto Realty during the Tom Ferry Success Summit, and I was immediately impressed by their professionalism, passion, and commitment to serving their clients.
Cynthia genuinely cares about helping families build wealth through real estate and takes the time to educate and advocate for every client. If you’re looking to buy, sell, or invest in Salem, Peabo…
"Working with Cynthia Nina-Soto on our recent property acquisition in Malden was an exceptional experience. As our REALTOR®, Cynthia demonstrated a high level of market expertise and strategic guidance throughout the entire transaction. Furthermore, the collaboration with her entire team reflected the exact same high standard of professionalism. Every team member involved was responsive, detail-oriented, and execution-focu…
"I have always had my heart set on purchasing a family home as my first home for years now and I knew that doing it alone was going to be a hard goal to achieve. Cynthia and her team listened to what I wanted and were patient with me throughout this entire process. After almost searching for 3 years I have finally found a multi family house that my son and I can call home! I chose Cynthia because I knew I could trust her i…
Follow Us @ninasotorealty
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I just got back from Tom Ferry’s Success Summit #tfsummit26
These are the five ideas I can’t stop thinking about.
Which one resonated with you the most?
(I’m guessing #5 is going to bruise a few egos.) 😏
17
9
Came to Anaheim for #tfsummit26 and in the middle of all the info overload, the wildest thing I stumble on? MySpace is coming back. Now I’m spiraling over my top eight. Rosario, Alicia, Mona, Jackie , easy. But do I add Genesis, Michelle, Angelique and then give a history lesson? She already called me old once. This is…
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8
Day 2 of Summit takeaways
1. You don’t have to be in the video to create content
2. Get to work. Ideas are great but you still have to do the work.
3. Great leaders always open doors and they help their team show up in the best position
What are your takeaways????
855
26
From Boston to #tfsummit26 doing the 60% and staying hydrated
6
2
Enjoying Day 1 at #tfsummit26
50
10
We spent hours filming our new brand video.
Then Michelle decided to change one line…
Joan’s reaction was priceless. 😂
Sorry, Joan… this one was just too good not to share.
16
2
There’s a version of Salem that almost everyone knows.
Then there’s the one we get to experience every day.
That’s the Salem we’re proud to call home.
We don’t just help people buy homes here. We have the privilege of introducing them to a community we genuinely love.
47
5
A house gives you an address.
Feeling at home is something else entirely.
It’s knowing where to grab dinner after a long day.
It’s recognizing your neighbors on an evening walk.
It’s discovering the places that slowly become part of your routine.
That’s why we believe helping someone move has always been about mor…
10
1
When you decide to hire a Realtor, you don’t just hire a company.
You hire its people.
The sign in the yard doesn’t answer your questions.
A website can’t calm your nerves.
Five-star reviews don’t answer the phone when you need someone.
We do.
We’re Nina-Soto Realty.
Rooted in Salem.
Committed to people.
6
1
✨ The right home doesn’t just change where you live. It changes how you live.
Some homes ask for constant attention.
Others simply let you enjoy them.
That’s what I love about 31 Symonds Street.
☀️ Natural light throughout the day.
☕ A private balcony for your morning coffee.
🍽️ An updated kitchen and renovated b…
59
9
Every once in a while, I have the opportunity to list a home that’s meant something to me long before I ever became a Realtor. “
Caption:
There are homes you remember because of how they look.
Then there are homes you remember because of how they make you feel.
For me, 134 Highland Ave has always been one of those ho…
20
6
Should you renovate… or should you move?
Over the past year, we’ve been meeting with homeowners throughout Salem and the North Shore who are all trying to answer the same question:
What’s our next move?
The interesting part is that these conversations almost never begin with, “We want to sell our house.”
Instead, t…
ninasotorealty
I just got back from Tom Ferry’s Success Summit #tfsummit26
These are the five ideas I can’t stop thinking about.
Which one resonated with you the most?
(I’m guessing #5 is going to bruise a few egos.) 😏
#5 facts…
@andrea_heil_ it was a great summit with tons of information and advice
@scottgraff yeah for me #1 and #5 felt like a direct attack 🤣
@carlamyagent thank you. Let me know if you need any of my notes
@ninasotorealty I do, thanks a lot
@steverick1 I couldn’t agree more. It was a great Summit
@ninasotorealty It was!
ninasotorealty
Came to Anaheim for #tfsummit26 and in the middle of all the info overload, the wildest thing I stumble on? MySpace is coming back. Now I’m spiraling over my top eight. Rosario, Alicia, Mona, Jackie , easy. But do I add Genesis, Michelle, Angelique and then give a history lesson? She already called me old once. This is a crisis.
@rubiera00 ok we are putting together a class and you’re leading it. @angelique.rodriguez22 and @genesisgonzalezrealtor be u @sure to signup
@ali_211_cia if I have to teach you about MySpace you have no business being on MySpace. 🤣
@somethinginbetweenpodcast ummmm only the cool kids were on MySpace 😂
@genesisgonzalezrealtor staph it you were like 5 years old when it was no longer popular…..
ninasotorealty
Day 2 of Summit takeaways
1. You don’t have to be in the video to create content
2. Get to work. Ideas are great but you still have to do the work.
3. Great leaders always open doors and they help their team show up in the best position
What are your takeaways????
@rubennunez5480 🔥🔥🔥
@maryannazzolinanjrealestate thank you! We are having so much fun
@genesisgonzalezrealtor great!!
@maryannazzolinanjrealestate we had a blast. Met some awesome agents and walked away with oodles of information
ninasotorealty
From Boston to #tfsummit26 doing the 60% and staying hydrated
ninasotorealty
We spent hours filming our new brand video.
Then Michelle decided to change one line…
Joan’s reaction was priceless. 😂
Sorry, Joan… this one was just too good not to share.
@glorisell_ortega can’t help myself 😂
ninasotorealty
There’s a version of Salem that almost everyone knows.
Then there’s the one we get to experience every day.
That’s the Salem we’re proud to call home.
We don’t just help people buy homes here. We have the privilege of introducing them to a community we genuinely love.
ninasotorealty
A house gives you an address.
Feeling at home is something else entirely.
It’s knowing where to grab dinner after a long day.
It’s recognizing your neighbors on an evening walk.
It’s discovering the places that slowly become part of your routine.
That’s why we believe helping someone move has always been about more than finding the right house.
ninasotorealty
When you decide to hire a Realtor, you don’t just hire a company.
You hire its people.
The sign in the yard doesn’t answer your questions.
A website can’t calm your nerves.
Five-star reviews don’t answer the phone when you need someone.
We do.
We’re Nina-Soto Realty.
Rooted in Salem.
Committed to people.
ninasotorealty
✨ The right home doesn’t just change where you live. It changes how you live.
Some homes ask for constant attention.
Others simply let you enjoy them.
That’s what I love about 31 Symonds Street.
☀️ Natural light throughout the day.
☕ A private balcony for your morning coffee.
🍽️ An updated kitchen and renovated bathroom.
🏡 A beautifully maintained building where you can feel the pride of ownership from the moment you walk in.
And yes... I have to mention the laundry room. 😊
It may seem like an unusual thing to point out, but sometimes it’s the little details that tell you the most about a home. It’s clean, comfortable, welcoming, and says a lot about how well this community is cared for.
📍Located just about a mile from downtown Salem and the commuter rail, this home offers the perfect balance of comfort, convenience, and a lifestyle that’s easy to enjoy.
💲Offered at $370,000
📩 If you’ve been looking for your first home—or simply a home that fits your life instead of demanding more from it—I’d love to show you this one.
ninasotorealty
Every once in a while, I have the opportunity to list a home that’s meant something to me long before I ever became a Realtor. “
Caption:
There are homes you remember because of how they look.
Then there are homes you remember because of how they make you feel.
For me, 134 Highland Ave has always been one of those homes.
When I finally had the opportunity to walk through the front door, I realized something.
The reason this house stayed with me all these years wasn’t because it sits high above the street.
It was because of what I found inside.
A home that’s been thoughtfully updated while preserving everything that gives it warmth, personality, and character.
Now it’s ready for its next family.
📍134 Highland Ave
🛏 4 Bedrooms
🛁 2 Bathrooms
📐 1,923 Sq Ft
🌳 19,502 Sq Ft Lot
Open House
Saturday & Sunday
If this home feels like it could be your next chapter, I’d love to welcome you to the Open House this weekend.
@rikki.pedia wait until you see it in person. You’re going to love this house.
ninasotorealty
Should you renovate… or should you move?
Over the past year, we’ve been meeting with homeowners throughout Salem and the North Shore who are all trying to answer the same question:
What’s our next move?
The interesting part is that these conversations almost never begin with, “We want to sell our house.”
Instead, they sound more like this…
“Is our home still the right fit for this stage of life?”
“Should we renovate before we do anything else?”
“Has our home’s value increased enough to make moving worthwhile?”
“Would downsizing make more financial sense?”
The truth is, there isn’t one right answer.
The best decision depends on your goals, your finances, your timeline, today’s housing market, and what comes next for your family.
That’s exactly why we created What’s Your Next Move?
If your family has been asking, “What’s our next move?” this workshop was created for you. It’s an opportunity to slow down, explore your options, and better understand the path that’s right for you.
This isn’t a real estate seminar or a market update. It’s an interactive workshop where you can ask questions, explore different scenarios, and better understand your options before making one of the biggest financial decisions of your life.
You’ll leave asking better questions, understanding your options more clearly, and feeling more confident about your next step.
📍 Nina-Soto Realty
116 Highland Ave
Salem, MA
📅 Thursday, July 23
🕡 6:00 PM
Attendance is intentionally limited to create a more personal conversation where everyone has the opportunity to participate.
If this sounds like a conversation you’ve been having around your kitchen table, comment NEXT, and we’ll send you the registration link.
@mortgagewithmona it’s incredible how often we get these questions. It’s so frequent that we decided to launch this program. More surprising is the amount of homeowners who think they are the only ones going through it. I’m excited for this program.
@ninasotorealty it’s awesome!
@luzvabreu thank you very much. Super excited to launch this program in our community